A Functional Claim That Comes From the Fruit
Guava carries more vitamin C by weight than most citrus, which allows a nutritional positioning without fortification. That distinction matters increasingly to regulators and to retailers screening for clean-label compliance. Because this canned guava juice is filled not from concentrate, the nutrient contribution and the flavour both originate in the fruit rather than in an additive package.
Colour as a Merchandising Asset
The rose-pink hue comes from carotenoids in the guava flesh, not from added colourant. On shelf, that gives the product a visual identity few juices achieve without declaring a colouring agent on the ingredient list. In crowded Mid-Autumn displays where dozens of gift packs compete, this is a practical advantage rather than a cosmetic one.
Formulation and Format
Guava has a distinctive musky, slightly floral character alongside natural tartness. Over-sweetening flattens it faster than most fruits, so the reduced sugar level here is a deliberate choice that preserves the profile.
The 500ml alu-can supports this in several ways:
- Pigment protection: Total light exclusion prevents the pink tone fading during storage and display.
- Vitamin stability: An oxygen-free environment slows the degradation that reduces vitamin C over shelf life.
- Export durability: Cans withstand mixed-pallet handling without the breakage risk of glass.
- Year-round supply: Vietnamese pink guava crops continuously, avoiding single-harvest stock gaps.
Asian Rabbit Seasonal Pack
Pink against the warm gold of the Asian Rabbit artwork produces strong shelf contrast in gift-set merchandising. The seasonal design prints on our standard 500ml can, so carton specifications and container loading plans stay identical to the core range.
Manufacturing and Order Terms
Production runs under FSSC 22000, HACCP and ISO 22000 with capacity reaching 20,000 cartons per day. Furthermore, OEM and ODM services allow label customisation and formulation adjustment for regional taste and labelling requirements. Minimum order is 500 cartons, lead time 15-30 days. The wider fresh fruit juice range is available for multi-flavour programmes.
