The NFC Juices represent the highest quality juice in our range. NFC means Not From Concentrate and so this juice is what you simply obtain from the mechanical fruits squeezing without anything added. The juice then is refined and gently pasteurized (or not-pasteurized if required by the client) . This quality absolutely keeps the freshness and organoleptic characteristic of the fruit till the end customer.

NFC Fruit juice Drink has about the same vitamin and mineral content as fresh fruit. It also contains the same beneficial plant chemicals — such as flavonoids — found in fresh fruit. The main difference is that the fruit juice doesn’t have the fiber found in fresh fruit. As long as you get your recommended 25 grams of fiber per day from whole grains, fruits and vegetables, this doesn’t matter. If you’re craving a sweet drink, fruit juice is a much healthier option than soda or energy drinks.


Interesting read. The shift toward NFC juices reflects growing consumer demand for minimal processing and transparent labeling. This segment is expanding rapidly as brands move away from concentrates to capture the “clean label” crowd. Supply chain efficiency and cold-chain logistics remain key challenges, yet the premium positioning offers strong margins for early movers.